5 Key Tips To Stand Out In A Crowded Field On A Shoestring Budget

January 25th, 2010

How do you stand out from a crowded field without spending tons of money on advertising?

 

1)  Give some serious thought to what differentiates you from the competition.  We’ve all heard that we need our “elevator speech”–the 30-second infomercial that quickly tells people who you are and what you do.  Your elevator speech should answer the question:  “Why should I work with you instead of any of the others?”

-         How do you get clear on what you can offer?

-         Do you offer a product or service that others don’t?

-         Do you have special training or certification that others don’t have?

-         Do you understand what you are truly expert at that sets you apart?

-         What core values do you have, or does your business reflect?

  Once you know the answers to these questions, you will have the basis for your elevator speech. Stick with it—that is your story.  That story is the one that will stick in customers’ minds and, if it sounds authentic, they will repeat your story to others. Read the rest of this entry »

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Understanding Your Unique Brilliance

January 19th, 2010

Understanding Your Unique Brilliance in Your Business

  Your unique brilliance is what you are inherently good at, and what you enjoy doing so much that it doesn’t even seem like work to you; it’s what you get so lost in that you completely lose track of time. Determining and harnessing your unique brilliance will allow you to provide your talent to others in a quality that no one else can, and will make you stand out against the competition. Understanding your unique brilliance will help you get paid for doing something that you would do even if you weren’t getting paid!

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The Importance of Knowing Yourself in Business

January 12th, 2010

Knowing Yourself Creates Clarity for Your Business and to Your Ideal Client

 

   Last week’s article: “7 Key Steps to Taking Control of Your Business This Year,” gave you some important steps to follow to have greater clarity and focus in your business so you can have your best year yet. In the upcoming articles we will be expanding on each one of these steps in greater detail so you will have a clear picture of each of these steps and their importance to your success.

  Your business starts with a foundation, and the strength to any foundation is it’s cornerstone. The cornerstone of a foundation provides stability and strength to support a structure and without it, the foundation will fail and the structure collapse. You are the cornerstone of your business structure and in being solid in your goals, vision and self awareness, you will allow for the support needed to build a strong successful business.

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7 Key Steps to Taking Control of Your Business This Year

January 7th, 2010
It is important to have clarity and focus in order to achieve your goals in your business. Without a good plan to get what you want, you will keep chasing the new idea and wind up nowhere near what you set out to achieve.

Be sure to take the time to build that solid foundation under your business.

Here are the:

7 Key Steps to Taking Control of Your Business This Year

1. Know yourself: In order to achieve success in your business, it is necessary to first understand what it is that you are hoping to get out of your work. Without personal satisfaction, your determination to perform at your best will wane, and both you and your clients will lose enthusiasm for your business.

 

2. Know what your unique brilliance is: As in knowing yourself, deciding on your unique brilliance takes a bit of soul-searching. Take time to figure out what it is that you do so well, and what you are most passionate about, that it doesn’t even seem like work to you, and begin or continue to build your business around that.

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Are You Paralyzed With Information Overload?

December 30th, 2009

 

  

Help! I Don’t Know Where to Startdon't panic

Have you spent 2009 and previous years gathering knowledge and information through books, seminars, ebooks, teleseminars, online courses and…did I miss anything?  Are you on so many email lists that you know there is no possible way you could read all of them and put them to use?  Is your head spinning because you have learned so much and yet you fear there might be something you are missing?

If you have answered yes to any of these questions you might want to sit down and brace yourself, for the news I am going to tell you might be a little frightening.   My friend I believe you have it and it looks bad…..I believe you have Information Overload Syndrome!

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4 Steps To An Orginized Office

December 15th, 2009

 

 

 

 An Organized Office Means Freedom For Youmessy desk

  When it comes to productivity, creativity and inspiration, having an organized workspace to complete your daily tasks efficiently and without distractions is crucial to your success. Unbury yourself today by following these easy yet effective organizational tips. Read the rest of this entry »

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3 Essentials To Your Best Year In Business Yet!

December 8th, 2009

 2010 made of sparks and fireworks

 

 

Back To Business Basics

With the beginning of a new year only weeks away, now is the perfect time to start laying a solid foundation for a successful 2010 in your business. As this year is coming to a close, this is a perfect time to take a step back and take a close look at where you can make adjustments to make 2010 your most profitable year yet! Here are 3 ways to put your business on the right track for the coming year. Read the rest of this entry »

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What I learned from James Malinchak & Mari Smith~

December 7th, 2009

Gracie2I cannot believe how much I took away from the James Malinchak Millionaire Speaker Bootcamp over this past 4 days!  I’ve never taken so many notes in one sitting in my life!  AND, for those of you know know I used to be a court-and-conference stenographer, know that’s a lot of notes!

I took SO much away from the info-packed content-rich 4-day seminar that I used up an entire notepad and had to start writing on the back sides of my pages!   There is obviously way too much to share in one post, but one thing that I came home and implimented immediately was / okay 2 things / (1) from James: Get Things Done Fast! (2) from Mari
Smith – The importance of having your Twitter background custom-created to match your branding!  Mari says this is the most valuable REAL ESTATE on the web!

So what I did, was take James’ advice, and quickly called my VP of Visibility, Christy Taylor, and my Twitter background is being created as I write this!

Can’t wait to debut it!

~LaurieP.
The Entrepreneurs’ Marketing & Business Growth Coach who gets Results!
Spinning Gold

Meet me on Twitter: LauriePolinski

Chat with me on Facebook: LaurieGraciePolinski

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Stay on Schedule

November 24th, 2009

 

 

The Importance Of Keeping a Schedule

 

Tips for better focus and clarity: staying on task by creating and keeping a schedulechecklist

  If you’re an entrepreneur and especially if you’re working from a home office, it may sometimes be difficult to create and keep a schedule that helps you stay focused and productive. After all, many of us have wandered from the rigid course of the corporate world to explore our own path that allows us to be free and, lets be honest, to make us more money. Read the rest of this entry »

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Does Your Business Need A Little Luck?

November 10th, 2009

 

  In Business, Is It Luck Or Opportunity?dice

  I attended a conference last weekend and while I was listening to the presenter and taking notes, I overheard someone say: “How lucky can she be? She is always in the right place at the right time.” I have heard that type of comment many times before so I just ignored it and turned my attention back to the presentation. Later that evening that comment popped back into my mind and for some reason, it just did not sit right with me and I just couldn’t put my finger on why. Read the rest of this entry »

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